Toymakers focus on girls market amid boys’ ‘Fortnite’ craze

about 5 years in NY Post

Princess dolls, unicorns and cute, fuzzy, collectible critters are a big focus for toy sellers this year — and that’s partly because of “Fortnite.” Demand for girls’ toys is on the rise, industry insiders say, even as “Fortnite” — a video-game sensation that has become an obsession worldwide — pulls boys’ attention away from everything...

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