‘Outdoorsy elegance’ Burberry offers a collection fit for the British weather

over 1 year in The guardian

The headline act at London fashion week sees designer Daniel Lee aiming for a mix of style, comfort and warmthAs the UK’s only substantial luxury player, Burberry is the undisputed headline act of London fashion week. The football pitch-sized eight-mast tent that the brand spent two weeks erecting in east London’s Victoria Park is to London fashion week what the Pyramid stage is to Glastonbury.The pressure on 38-year-old Bradford-born designer Daniel Lee is intense. Burberry recently issued a second profit warning in three months, and after three seasons Lee’s tenure has reached the point where nothing less than a hit handbag will do. But despite a starry front row – Joanna Lumley radiant in ivory silk evening pyjamas, Barry Keoghan dapper in a polo neck sweater under a suit – and an all-star cast of British models including Naomi Campbell and Karen Elson, this collection felt a little lacklustre. Continue reading...

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