Snoop Dogg is G Star Raw’s new brand ambassador
almost 4 years in Mckoys News
After Pharrell Williams and Jaden Smith, G-Star Raw has called on rap icon Snoop Dogg to serve as its new brand ambassador, a role in which he will make his debut as part of the label’s new global campaign, “Say It Witcha Booty”. Combining humor and savoir-faire, the campaign, which is being rolled out through both print and digital channels, seeks to strengthen the brand’s identity while also boosting its international visibility.https://www.youtube.com/embed/Jiew4HaidY4G-Star’s new campaign In tandem with the launch of the campaign, G-Star Raw has unveiled a number of new apparel pieces, including t-shirts and hoodies, as well as the inevitable jeans. “I’m…