West End theatres bank on staging a revival with big budget productions

almost 4 years in The guardian

As venues try to bounce back, will Covid’s impact on schedules mean the end of the midweek matinee?Britain’s biggest theatre owners are banking on new big-budget productions including Andrew Lloyd Webber’s Cinderella, Disney’s Frozen and Back to the Future to stage a post-pandemic comeback but a change in theatregoing habits could spell the end of the midweek matinee.The UK theatre industry has been hit harder than most by the pandemic, with details of a highly criticised government-backed coronavirus insurance scheme finally published this week, taking almost 18 months longer to come to fruition than a similar safety net for the multibillion-pound UK film and TV industry. Continue reading...

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