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Perhaps the most noteworthy thing about the whole thing was that it wasn’t that noteworthy at all: another Tuesday. Another billionaire businessman paying to catapult himself into space.
Yet the sight of Jeff Bezos, in his beige cowboy hat and blue spacesuit (wearing a custom Omega Speedmaster over the sleeve as if he were Buzz Aldrin), high-fiving astronauts and then waxing profound about the experience afterward, resonated in ways that Sir Richard Branson’s wild ride did not.
It has taken Amazon just 27 years to become a $1.8 trillion company. Depending on the oscillations of the stock market, Mr. Bezos

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