Calvin Klein is using plus size models to reinvent its brand

almost 6 years in NY Post

This past spring, you couldn’t miss her. Commanding 4,000 square feet of premium Soho air space and wearing nothing by CK underwear, the indie rapper Chika gazed knowingly from Calvin Klein’s massive billboard — just like Kate Moss and Kendall Jenner before her. But the 22-year-old musician’s proudly plus-size body type felt like a rebuke...

Mentioned in this news
Share it on