Why campaigns want your email and what they do to get it
over 6 years in Roll Call
With Democrats up and down the ballot eschewing corporate PAC money, and the Democratic National Committee setting a grassroots fundraising threshold to get onto the presidential debate stage, connecting with small donors is more important than ever.
Email remains one of the best ways to do that, and with the emphasis on small donors, Democratic candidates are under even more pressure to grow their distribution lists.