Sebastian Newbold Coe, Baron Coe, (born 29 September 1956), often referred to as Seb Coe, is a British sports administrator, former politician and retired track and field athlete. As a middle-distance runner, Coe won four Olympic medals, including 1500 metres gold medals at the Olympic Games in 1980 and 1984. He set nine outdoor and three indoor world records in middle-distance track events – including, in 1979, setting three world records in the space of 41 days – and the world record he set in the 800 metres in 1981 remained unbroken until 1997. Coe's rivalries with fellow Britons Steve Ovett and Steve Cram dominated middle-distance racing for much of the 1980s. Wikipedia
Who is popular today?