Neal Pilson (born April 18, 1940) is founder and president of Pilson Communications, Inc., a consulting company specializing in sports television, media and marketing. PIC clients have included the Arena Football League, NASCAR, the Kentucky Derby, the Rose Bowl, the World Series of Poker as well as the IOC.Neal served two terms as president of CBS Sports (1981–1983 and 1986–1995) and is known for negotiating huge television broadcast contracts for all of CBS's major sports franchises including MLB, NASCAR, NCAA, NFL and PGA. Prior to joining CBS in 1976 as Director of Business Affairs, he was in private law practice in New York and was an executive at Metromedia, Inc. and the William Morris Agency, Inc. In 1994 the IOC awarded Pilson with the Olympic Order, the highest honor given by the IOC. Wikipedia
Who is popular today?