Kevin Patrick Shields (born 21 May 1963) is an Irish musician, singer, songwriter, and record producer, who achieved international fame as the lead vocalist, guitarist, and primary songwriter of the alternative rock band My Bloody Valentine. Their studio albums Isn't Anything (1988) and Loveless (1991) established Shields as a pioneering figure in the shoegaze genre. His textured guitar sound and his experimentation with his guitars' tremolo systems resulted in the creation of the "glide guitar" technique, which became a recognisable aspect of My Bloody Valentine's sound, along with his meticulous production techniques. Wikipedia
Who is popular today?