Helena Helmersson (born 1973) is a Swedish business executive. Since 2010, she has been head of sustainability at the Swedish retail clothing company H&M.Born in Skellefteå in the north of Sweden she grew up with her family (her parents and two sisters), Helmersson graduated with a master's degree in international business administration at the Umeå School of Business and Economics in 1997. On joining H&M in 1997, she became a section manager in the buying office before she went to Dhaka, Bangladesh in 2007 where she was H&M's production manager. After a further period serving as their department manager for underwear production in Hong Kong until 2010 when she returned to Stockholm to be manager for social responsibility and supply. Wikipedia